CCTC Membership

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Tourism means business! Central Coast Tourism Council (CCTC) is a non-profit, regional tourism marketing organization with a collaborative, all-volunteer board of tourism and hospitality professionals representing seven counties of the Central Coast since 1989. Our national and international marketing efforts are accomplishing collectively what individual tourism entities cannot do alone—promote the entire California Central Coast as a top destination in California and maximize our members’ tourism revenue.

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CCTC Members in good standing are encouraged to submit various content to appear on our website. Submissions are checked for appropriate content; anything deemed inappropriate will either not be posted or be removed immediately.

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OUr Mission

To inspire and influence travel to the Central Coast of California.

We do this by highlighting the Original Road Trip along Highway 1 and U.S. 101 through our own Visitors Map, co-ops, and digital campaigns. CCTC is an official partner with Visit California, supported by resources, marketing programs, and funds through its Tourism Marketing Grant program. Tap into the strength of the State’s marketing efforts.

“Discover Buellton has been a member of the Central Coast Tourism Council (CCTC), for a number of years and we have enjoyed the many benefits CCTC provides. We have reached markets we otherwise wouldn’t have been able to afford as a small DMO and the friendships we have made with other industry people in the Central Coast are priceless.”

- Kathy Vreeland, Discover Buellton

WHAT MEMBERS SAY

“CCTC is a unique regional collaborative of talented people bringing a vast array of skills together to provide amazing benefits to its members and recognition to the entire Central Coast region.”

- Krista Rupp, Visit Morgan Hill

“The collaborative spirit and collective drive to uplift our communities makes CCTC an incredibly special organization for its members.”

- Brittney Hendricks, Visit Oxnard

“What I love about this organization is that we can roll up our sleeves–any idea is a good idea and everyone has a voice.”

- Marlyss Auster, Ventura Visitors & Convention Bureau